Public Relations Coordinator Job at Shine Social Brand, Charlotte, NC

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  • Shine Social Brand
  • Charlotte, NC

Job Description



About Us
At Shine Social Brand, we believe in the power of strategic storytelling and meaningful brand representation. We specialize in creating bold, compelling campaigns that connect our clients with their audiences through clear messaging, powerful narratives, and results-driven public relations. We’re not just building brands—we’re cultivating lasting reputations that shine.

Job Description



Job Description


We are seeking a detail-oriented and proactive Public Relations Coordinator to join our dynamic team. This role is essential in supporting the development and execution of PR strategies that enhance brand awareness, manage media relations, and build positive public perception. The ideal candidate is a skilled communicator with experience in press outreach, writing, and brand positioning.

Responsibilities

  • Develop and maintain media lists, press kits, and outreach calendars

  • Draft and distribute press releases, media pitches, and briefing documents

  • Assist with the coordination of interviews, press events, and speaking engagements

  • Monitor media coverage and create detailed reports for clients

  • Support PR campaign execution across various client accounts

  • Maintain strong relationships with journalists, editors, and industry contacts

  • Ensure brand messaging is consistent and aligned across all communications

Qualifications



Qualifications

  • Bachelor’s degree in Public Relations, Communications, Journalism, or related field

  • 1-3 years of experience in public relations or a related field

  • Excellent written and verbal communication skills

  • Strong attention to detail and organizational abilities

  • Experience with media databases and press tracking tools is a plus

  • Ability to handle multiple projects in a fast-paced environment

  • Professional demeanor and strong interpersonal skills

 

Additional Information



Benefits

  • Competitive salary ($62,000 – $66,000 annually)

  • Opportunities for career growth and professional development

  • Supportive and collaborative work environment

  • Health and wellness benefits package

  • Paid time off and holidays

Job Tags

Full time,

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