Job Description

Roles & Responsibilities

Porsche Driving Experience PWRS: Supervision/coordination/reporting of the planning and implementation of the Porsche World Roadshow PTX: Supervision/coordination of all Porsche Track Experience related matters:

• • • Promotion of all existing international Porsche Experience formats/offers
    • Development, piloting and roll-out of additional local Porsche Experience formats/offers

PTC: Coordination/promotion of all international Porsche Travel Experience offers PDE (other): Supervision/coordination of all other local driving events:

• • • Promotion/coordination of existing best business practices of driving experience formats (incl. test drive events)
    • Development, piloting and roll-out of additional local driving experience formats/offers

Porsche Driving Center Mexico: Supervision and reporting annual activities Other: Management/handling of driving instructors to support local formats/offers Motorsport Supervision/coordination of all central and local motorsport activities (i.e. 24h of Le Mans, Formula E, La Carrera Panamericana) Brand Partnerships/Sponsoring Supervision/coordination of all regional brand partnerships and sponsoring activities Promotion/utilization of existing partnerships and tools/formats (i.e. standardized partnership toolkits, racing simulation, golf, tennis) Market Events Develop and implement new ways for PLA markets to plan and execute events more efficiently (Event management software, Guidelines) Develop and implement new types of events within the PLA region (i.e. new target group formats, virtual events, lifestyle experiences, partnership collaborations) Overall Supervision/coordination of annual planning of all central (PLA) and local (importer) marketing event measures Ongoing review and revision of central and local event planning Marketing Budget control in the experiential marketing area Responsibility for event management tool Ensuring KPI based performance measurement of event measures Alignment of event planning with overall corporate strategy and operational targets Steering of regional PLA agency for all event related matters and ensure, that all activities are in line with central brand guidelines Primary contact for importers for all other event related topics Other duties as assigned

Qualifications

Education

• 4 year degree in Marketing, Advertising or related field

Experience

• Minimum 5 years working experience in marketing operations and/or event management in the automotive or luxury consumer goods industry with international companies (preferably with Latin America and Europe).

Skills

• Excellent verbal and written communication skills
• Fluency in English and Spanish languages required; German language skills beneficial
• Good presentation skills
• Ability to effectively manage multiple tasks/projects at the same time
• Creative and analytical thinking skills with the ability to support strategic projects
• Highly organized with strong attention to detail; ability to set and meet strict deadlines
• Self-motivator who can work independently of supervision
• Ability to manage others effectively
• Computer proficient (Excel, PowerPoint, Word, Outlook, Teams, ThinkCell)

Competencies

• Analytical/structured
• Flexible/adaptable
• Communicative
• Creative
• Self-motivated

Physical requirements:

• Must be able to lift 15 pounds at times.
• While performing the duties of this job the employee is required to talk, hear, walk, sit, stand, climb stairs on occasion with prolonged periods of sitting at a desk and working on a computer.
• Must be able to effectively work and complete tasks in an open office/noisy environment.
• This job operates in an office environment. This role routinely uses standard office equipment such as computers, phones, cameras, photocopiers, and filing cabinets. The noise level in the work environment and job site can be loud.

Percentage of required travel: 40%

Schedule/Shift: 40 weekly hours

Direct Reports

List by job title any positions to be supervised by the incumbent:

Direct Employee has the authority or recommends decisions regarding hiring, firing, promotions, performance reviews, corrective action, etc.

Indirect Employee provides guidance and direction to employees or manages/implements projects/policies through employees who do not report to the individual.

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